Introduction (2 slides)
- Intro Slide -- summarize your business with clear metrics and elevator pitch
- Priorities Slide -- your priorities on one side, your thoughts on Partner’s priorities on another side
Partnership Section (4 slides)
- Partnership Vision -- “sell the long term dream”, graphics a plus
- Benefits to the Partner -- detail why your ask would be good for THEM
- Example of Past Partnership -- prior Partnership you’ve done + success metrics
- Proposed Next Steps
Appendix I -- Company Background (up to 4 slides)
- Three incremental intro slides
- One Slide on your company response to COVID-19
Appendix II -- Current Company Partnerships (up to 4 slides)
- If any relevant
Successful partnerships are a high-risk, high-reward part of a startup’s go-to-market strategy. In order to use this template correctly, you must have a clear idea of WHAT you want from the blue-chip Partner and also how you can help THEM. Partnerships can be company-changing but can be very resource intensive as well. You must start with Partnerships with companies where you are fairly sure you will be able to help them -- not just where they will help you. You also need a clear picture of what success looks like coming out of this first meeting and onto the next.
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