Nail your product launch with this best practice product marketing template from Shopify
Using templates in Fellow.app enables you to collaboratively prepare and edit notes, create tasks and integrate with 20+ apps.
Get this free template in FellowWhen you're ready to share your product updates with the world, your product marketing strategy is your recipe for success. This product marketing brief is how Shopify gets their team informed, aligned and motivated for each product launch. This template should serve as the source of truth for your team for each product launch by compiling all key details, channels and success metrics. Everyone should walk away with a clear idea of the product changes, value proposition, messaging, target audience, marketing channels, success metrics, and individual responsibilities.