Group conversation where you give feedback on whether a design meets its objectives
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Get this free template in FellowDespite its name, the goal of having a design critique is not to judge or criticize a designer’s work. So first, a note on mindset. Recognize that the set of choices in any design problem is enormous. When we can help anticipate the pros and cons of these choices, we make well-considered, better decisions. So in a critique, our role is to help a designer consider additional ways of addressing a problem and then to help them make intentional decisions in weighing various options.
This sample meeting agenda follows a simple pattern. First, the designer will explain what they are trying to solve or accomplish and present their work. If questions or comments come up during this part of the meeting, make a note of them and save them.
After the presentation, it is time for questions and comments about the design. Try to frame each comment in a way that is going to be helpful. For example, simply saying, “I don’t like the way this looks,” is not helpful at all. You might try something more like, “Visually, I find my eyes struggle with what to look at first. Should the image, title, and logo all be getting relatively equal visual weight?”